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Media Center: Why the Topic of Negotiating and Michael E. Sloopka for Your Media Interview?
Of the six “W’s” that you must address in an effective news story, “Why?” is usually the most difficult to answer when you’re covering a situation involving negotiations.
You need to explain to your audience:
- Why people act the way they do.
- Why organizations take the positions they do.
- Why each party’s decisions and actions may or may not be important.
- And most of all, your audience needs to understand why the subtle nuances of negotiations are important and why they can have a significant impact on the results.
Michael E. Sloopka can make your job easier. As a recognized expert in negotiating and decision-making dynamics, he can provide you with insightful and colorful commentary, quotes, in-depth analysis of both parties’ positions, and even a prediction of the likely outcome(s) of the negotiation.
Michael has more than 25 years of practical experience studying and teaching the art and science of negotiations in nearly every type situation – from major business scenarios involving mergers and acquisitions, contract and supply agreement negotiations, sales, purchasing, marketing, and labor disputes – to personal scenarios involving the purchase of homes, automobiles, appliances, and big-ticket consumer items – to interacting effectively with family members.
 Read Michael’s biography
So the next time you want to address questions like "Are their opening positions extreme?" or "Are they really prepared to reach for compromise?" or even "What are they thinking?" – don’t rely solely on the individuals involved in the negotiation for quotes.
Bring in a subject matter expert who can provide the insight and thoughtful analysis that your audience wants and deserves.
Schedule Michael E. Sloopka for Your Media Interview
Press Kit: Download PDF 
Press Releases: Under Construction
Michael E. Sloopka is listed at ExpertClick.com
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